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Base Power

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These designs are created to showcase what Base Power could do with some unique content marketing. Time is a limiting factor in the quality and depth of some ideas. 

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Assumed customer segments targeted with this content: 

  1. Consumers with power outage fears. 

  2. Eco-conscious and altruistic consumers who want energy stability for all. 

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Emotions to evoke: 

  1. Fear, Safety, Security, Stability

  2. Pride, Altruism, Community

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